In that respect it is similar to Tumblr, a social blogging service that really took off in popularity in 2011.
The Posterous Makeover: Rebuilt for Private Sharing
In the fall of 2011, Posterous added "Spaces" to its name and became Posterous Spaces. The reason was to emphasize its group-like sharing features and new privacy controls.
The revamped Posterous Spaces made it easier to create a blog or group and keep it private, restricting access to a small group of people you authorize to use it. It's a bit like Facebook Groups, only easier to use.
Posterous Spaces uses the plural, Spaces, to emphasize that you can create multiple spaces of different types under the same Posterous account. So for example, you can create a couple of blogs and a couple of groups, each with their own Posterous address. There is no limit to how many spaces you can create.
Four Types of Spaces
Posterous offers four templated types or categories of Web spaces:
- a blog
- group
- photo or video
- and business
Each layout is formatted slightly differently, optimized for the purpose you've chosen.
Uncomplicated Privacy Settings
For each individual space, you can set the access to be public or private.
Public means anyone can view the content you post, though only the people you authorize can post to your space.
Private means no one can see your content except the people you've approved as members of your space by entering their email address in the box labelled "add approved members."
Posterous Social Networking Tie-Ins
Posterous is used mainly for quick posting of a few sentences or photos typically taken on smart phones and uploaded directly to your space on Posterous. It also lets you create static pages, like WordPress, for whatever purpose you might have.
Lots of people use Posterous' automation tools for publishing or reposting updates sent to Posterous on social networks like Facebook and Twitter. That's one of its popular features; it makes it easy to integrate your Twitter and Facebook accounts, so you can write one short post on Posterous and have it automatically appear on other social networks. The feature makes Posterous a good entry-level social media dashboard.
The reposting feature is called "autopost everywhere" but you don't have to post your material everywhere. You can autopost selectively to whichever popular social networks you choose. Your autopost options include Facebook, Twitter, YouTube, Flickr, among others.
